I have had a twitter for over a year now. At first, I was hesitant to sign up for a twitter account. I did not see the point if I had facebook. What was so great about it? Wow, I learned that I was wrong. Twitter has so many great things about it that nothing [...]
Archive for the ‘Uncategorized’ Category
TOW #5
Posted in Uncategorized on September 22, 2010 | 4 Comments »
Chapter 4 Reading Notes
Posted in Comm 4363, Readings, Uncategorized on September 20, 2010 | Leave a Comment »
What is Social Media? Social media is ―often used to describe the collection of software that enables individuals and communities to gather, communicate, share, and in some cases collaborate or play.‖ Social media has become a fundamental and widespread part of how people and organizations communicate and participate online. What Social Media matters? Social media has been [...]
Reading Notes Chapter 3
Posted in Uncategorized on September 20, 2010 | Leave a Comment »
The Case for a Centralized Media Relations Function An organization should not communicate through the news media until it knows what the facts are, and then only when the organization is prepared to disclose those facts. And it needs to communicate with a single voice. To an organization’s constituencies, anyone from the organization who speaks about the organization [...]